Revised Global Ad Spend Growth Forecast for 2014, by Medium
source: http://www.marketingcharts.com/wp/traditional/revised-global-ad-spend-growth-forecast-for-2014-by-medium-44445/?utm_campaign=rssfeed&utm_source=mc&utm_medium=textlink Source: Warc...
View ArticleConsumers Still Rely More on Traditional Tools For CPG Brand Decisions
source: http://www.marketingcharts.com/wp/traditional/consumers-still-rely-more-on-traditional-tools-for-cpg-brand-decisions-39407/ Consumers are relying more on new media tools and less on traditional...
View Article2 in 3 American Adults Are Concerned That Social Networks Sell Their Personal...
source: http://www.marketingcharts.com/wp/online/2-in-3-american-adults-are-concerned-that-social-networks-sell-their-personal-data-44498/?utm_campaign=rssfeed&utm_source=mc&utm_medium=textlink...
View ArticleSocial Ads’ Influence Beyond the Click
source: http://www.marketingcharts.com/online/social-ads-purchase-influence-beyond-click-44704/?utm_campaign=rssfeed&utm_source=mc&utm_medium=textlink Just 9% of social networkers claim to have...
View ArticleUS CMOs: Spending on Analytics, Social and Content Growing
source: http://www.marketingcharts.com/online/us-cmos-spending-on-analytics-social-and-content-growing-44671/?utm_campaign=rssfeed&utm_source=mc&utm_medium=textlink About 8 in 10 US CMOs expect...
View ArticleWhat Types of Brand Videos Do Consumers Want to Watch?
source: http://www.marketingcharts.com/online/types-of-brand-videos-consumers-want-to-watch-44635/?utm_campaign=rssfeed&utm_source=mc&utm_medium=textlink Roughly 6 in 10 US adults say they...
View ArticleFinancial Data Breach Would Affect Loyalty, Say Consumers
source: http://www.marketingcharts.com/traditional/impact-data-breach-consumer-loyalty-44633/?utm_campaign=rssfeed&utm_source=mc&utm_medium=textlink A financial data breach would turn some...
View ArticleSocial Media’s Impact on TV Continues to Rise
source: http://www.marketingcharts.com/online/social-medias-impact-on-tv-on-the-rise-44598/?utm_campaign=rssfeed&utm_source=mc&utm_medium=textlink Social media’s impact on TV is gradually...
View ArticleWhich Online Brand Content Formats Get the Nod From Consumers?
source: http://www.marketingcharts.com/online/top-online-brand-content-formats-44773/?utm_campaign=rssfeed&utm_source=mc&utm_medium=textlink Recent research has found a general distrust for...
View ArticleUS CMOs Rank Key Concerns
source: http://www.marketingcharts.com/traditional/cmos-biggest-concerns-44653/?utm_campaign=rssfeed&utm_source=mc&utm_medium=textlink Asked to choose from 4 issues that keep them up at night,...
View ArticlePoor Service Leads Brits to Scream, Shout and Post on Social – eMarketer
source: http://www.emarketer.com/Article.aspx?R=1011100 A stereotypical Brit would likely meet poor customer service with a stiff upper lip; take it on the chin; maintain a sense of decorum. However,...
View ArticleCollege Students
source: http://www.marketingcharts.com/traditional/college-students-purchase-influencers-and-favorite-splurge-categories-45489/?utm_campaign=rssfeed&utm_source=mc&utm_medium=textlink...
View ArticleThese New Fake Accounts On Instagram Are Pretending To Be You
Source: http://www.businessinsider.com/instagram-new-spambots-pretend-to-be-you-2014-9 The new breed of Instagram spambots are savvier than ever, and that’s because they’re pretending to be you....
View ArticleContent Sharing on Social: Everyone’s Doing It
source: http://www.emarketer.com/Article.aspx?R=1011162 Social networking is a majority activity in the US: eMarketer expects 54.3% of the population, or 68.5% of internet users, to log on to a social...
View ArticleCHART OF THE DAY: What Makes People Worry About Their Privacy Online
Source: http://www.businessinsider.com/chart-of-the-day-what-makes-people-worry-about-online-privacy-2014-9 Despite the recent leak of various celebrities’ nude photos that has dominated the news cycle...
View ArticleMobile Apps Are Fueling Huge Growth In Time Spent On Digital Media
Source: http://www.businessinsider.com/mobile-apps-fuel-huge-growth-in-time-spent-on-digital-2014-9 Time spent on digital platforms, including desktop and mobile, saw massive gains over the last year....
View ArticleMobile, Social, And Big Data — The Convergence Of The Internet’s Three...
Source: http://www.businessinsider.com/mobile-and-social-drive-big-data-industry-2014-9 The world is swimming in data. Smartphone-based computing had led to much more internet-based activity, and more...
View ArticleWhat Would Prompt Consumers to Engage More in Social Commerce?
source: http://www.marketingcharts.com/online/social-commerce-enablers-45723/?utm_campaign=rssfeed&utm_source=mc&utm_medium=textlink Source: DigitasLBi / Harris Interactive Notes: Only 5% of...
View ArticleServices Most In Demand From Local SEOs
source: http://www.marketingcharts.com/online/services-most-in-demand-from-local-seos-45905/?utm_campaign=rssfeed&utm_source=mc&utm_medium=textlink Source: BrightLocal Notes: For the second...
View ArticleWhy Urban Outfitters Keeps Selling Offensive Clothing
Source: http://www.businessinsider.com/why-companies-troll-customers-2014-9 Urban Outfitters is facing a public backlash for selling a “Vintage Kent State Sweatshirt” that is spattered with red stains...
View Article
More Pages to Explore .....