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drag2share: Strong Performance And Soaring Prices Explain The Explosion In...

source: http://feedproxy.google.com/~r/businessinsider/~3/3s-O-IZN8Rg/social-media-advertising-spending-explodes-2014-10 The social media ad industry is having a record year, with spending on social...

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B2B Buyers Increasingly Researching, Making Purchases Online

source: http://www.marketingcharts.com/online/b2b-buyers-increasingly-researching-making-purchases-online-47045/?utm_campaign=rssfeed&utm_source=mc&utm_medium=textlink Some 94% of B2B buyers...

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Facebook, Twitter And Google Are Banding Together To Steal Ad Money From...

Source: http://www.businessinsider.com/first-digital-advertising-upfronts-launch-in-the-uk-2014-10 Facebook, Twitter, Google, Yahoo, Microsoft, AOL and five other big names in digital media in the UK...

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drag2share: Amazon Fire TV players will soon work in your hotel room

source: http://www.engadget.com/2015/03/24/amazon-fire-tv-hotel-update/?utm_source=Feed_Classic_Full&utm_medium=feed&utm_campaign=Engadget&?ncid=rss_full Amazon’s Fire TV and Fire TV Stick...

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Why Do Millennials Use Facebook and Twitter?

source: http://www.marketingcharts.com/online/why-do-millennials-use-facebook-and-twitter-52812/?utm_campaign=rssfeed&utm_source=mc&utm_medium=textlink More than 9 in 10 US Millennials (aged...

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SMBs Put Their Money Where Success Is — Websites

  ​Source:  http://www.emarketer.com/Article.aspx?R=1012318​  ​Small-business websites boost customer engagement, and a January 2015 study by Thrive Analytics found that US small and medium-sized...

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Mobile Beats Desktop for Ad Viewability

​Source: http://www.emarketer.com/Article.aspx?R=1012343   Mobile display ads are generally more viewable than those served on desktop, based on data released earlier this month by Sizmek. The study...

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The Future of Cross-Device Search: Better Targeting

​Source:  http://www.emarketer.com/Article.aspx?R=1012337​   ​US internet users are conducting more and more searches that start and finish on different devices. As advertisers shift more of their...

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Ad Injection: Yet Another Challenge for Online Advertising

Source: http://blogs.wsj.com/cmo/2015/05/06/ad-injection-yet-another-challenge-for-online-advertising/?mod=WSJBlog The digital media world is battling ad fraud, ad blockers, and ads that aren’t...

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Ad blocking start-up has the potential to tear a hole right through the...

Source:  http://www.businessinsider.com/israeli-ad-blocker-shine-could-threaten-mobile-advertising-2015-5 Ad blocking on mobile has been possible for a while — with services like Adblock Plus and...

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